March 19, 2024

Introducing CO-INSIDE: Our new consultancy vertical

Sasha Jeppesen
Head of Creative

We know that we've been M.I.A on comms over the past couple of months (we're sorry, we've missed Cuppa too!). The truth is, we've been busy behind the scenes building something very special. And as of today, we're excited to finally introduce it to the world 👏  

But first, let us take you on the journey…

We built Charlie Oscar to prove a new playbook for digital brands. A playbook built on the belief that by combining early-stage investment with the expertise of seasoned brand operators across data science, paid media and brand, we can help accelerate high-potential digital brands into household names.

Throughout this year, we’ve seen that our playbook is working.

Since welcoming Different Dog to the Charlie Oscar portfolio, we've helped their ambitious team achieve:

Eager to use our learnings to help other brands scale, we decided to open the door of our Data Science Lab and our team’s expertise to a selection of the UK’s most promising brands, where we joined them in-house to test a range of growth services. From brand to paid media, CRO to influencers.

For our first cohort, whether it was doubling their DTC sales, decreasing CAC month on month or improving site conversion rate by 47%, our team of seasoned specialists helped each brand exceed their individual growth targets.

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Plug into our data science lab to get deep insights into what drives revenue.

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The feedback? “More founders need to know about this.”

So today, we’re thrilled to launch CO-INSIDE, our new growth consultancy vertical at Charlie Oscar. We hope that by creating another pathway for founders to tap into the Charlie Oscar brain trust, we can provide more of the UK’s brightest up-and-coming brands with the kind of solutions and capabilities typically reserved for big enterprises with deep pockets.

When you explore our website, you will now see our new ‘Approach’ page, which illustrates the channels where CO-INSIDE can add impact, the requirements we look for in brands who want to take part, and of course, a contact form if you're interested in working with us or learning more.

Thank you for joining us on our journey so far. We can’t wait to see the success that this new endeavour will bring to our community, and as always, we’d love to hear your feedback!

Sasha Jeppesen
Head of Creative
charlie oscar